Launchpad package
- ICP and messaging
- CRM setup
- Clay lead engine
- LinkedIn sequences
- Slack and Notion handover

B2B GTM foundations for early stage startups
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A 90-minute ICP and messaging workshop defines your target segments, buyer personas and buying triggers. We configure your CRM with pipeline stages and a dashboard you’ll actually use.
Your ICP list is built and enriched in Clay with verified contacts and personalised first lines. Two LinkedIn sequences launch in HeyReach, with replies synced to your CRM.
For founders who want the system running and improving every month, without spending their evenings on it.
For startups where sales are taking off and you’re bringing in your first sales hire.
No. You subscribe to Clay, HeyReach and your CRM directly, so every account and every lead is yours. We’ll recommend the right plans for your stage.
We use conservative daily limits and warm up gradually. Any automation carries some risk, and we’ll walk you through it before we start.
Run it yourself with our docs, or add ongoing support and we’ll keep improving it every month.
We guarantee delivery: a live system in 14 days. Meetings depend on your offer and market, which the system helps you learn quickly.
Around three hours over two weeks: the kickoff, ICP workshop, copy review and handover session.